Make Money From Your Podcast
The best way to make money from your podcast? Make and sell your own custom merch!
Streaming platforms like Spotify pay podcasters, and musicians, mere pennies. And we know how difficult it can be to connect with brands and solidify sponsorships.
Merch allows you to build your own brand at no cost. And on your own time. Sell custom apparel and accessories with your logo and other designs directly to your listeners.
See how merch can help you monetize and grow your podcast…
More Money For Less
When merch is done right, it’s an easy way to make money from your podcast. It’s FREE to make and sell your own merch when you use Spreadshop. You can have your merch shop up and running in minutes! It’s easy to upload designs and arrange the placement on your products. Spreadshop also allows you to customize the look of your site. Add a banner of your podcast logo across your homepage and feature your latest designs here, too.
But your merch isn’t going to sell itself. You’ve got to promote it.
One of the easiest and most effective ways to sell your merch is to mention it in the intro to your podcast. This is a great time to update new and returning listeners on podcast news, like official merch. Talk about your designs and what kind of products your followers can get them on, like T-shirts, stickers, mugs, etc. Point them to a link in your caption as your call to action.
If you don’t have the following to reach out to brands for sponsorship opportunities, merch can make you money right away. And why reach out to brands when you can just build your own?
Build Your Brand For FREE
Building a brand might sound overwhelming, but all you need is merch. With merch, you can turn your podcast into a full blown brand for FREE. Establish your podcast logo and colors as part of your brand, like Emily and the Kind Mind.
The Kind Mind Project is a podcast Emily launched to help women achieve personal growth through a better mindset. One of the podcast’s mottos – to put more honey in my head, one drop at a time – made its way into Emily’s merch line. Merch has allowed her to promote her message and give her podcast more credibility.
If you do eventually want to work with brands, being able to point to your merch shop shows you care about your own brand. That initiative will look attractive to potential partners and help you make money from your podcast in the meantime.
Turn Listeners into Supporters
We know how difficult it can be to build your fanbase. That’s why you need to launch your merch when it feels right. You don’t want to spend a lot of time on designs and promotion when the audience isn’t there to support you.
Once you’ve established yourself online and start to attract a following, merch can help form a deeper relationship with your listeners. It’s even better when you can get your followers involved with your merch. Ask them what kind of designs they would wear, what their favorite products are. Do they use coffee mugs or reusable water bottles more? These answers can inform what kind of merch you should be selling to get the most sales.
Merch is not only a great way to make money from your podcast, but it’s also a smart business move. You’ll establish your podcast and be able to better connect with partners and listeners.
So what are you waiting for? Monetize your podcast with merch TODAY!